Alternative pop artist Viddy brings her seductive and distinctive vocal to the world of pop music. Working alongside producer Gingersnapps (BBC Radio 1, Fresh on the Net, XFM, Dork Mag). Viddy brings hypnotising basslines, swarve guitar, a sprinkling of electronica and tender vocals to create mellow pop songs that capture the audience, their imagination and invite them to share in all their ‘feelz’.
Pulling on influences including fellow strong female vocalists; Lana Del Rey, Lilly Allen, Kate Bush and Amy Winehouse but with the alternative swag whilst on stage of Banks and sprinkled with production references to Portishead and Massive Attack, Viddy is breaking down the barriers between female pop stars and being a traditional frontwoman of a band.
Aged just twelve and obsessed with Taylor Swift, the impressionable young Viddy wanted a new guitar. The deal was that she wasn’t allowed one unless she could prove that she’d use it. Fast forward a few months and not only had she written her own song, coerced her siblings into forming a band, but she’d won the local battle of the bands, gaining a spot at the local Bedfordshire festival that summer. Now convinced, her Dad bought her said guitar and since, the siblings went on to create their band Healyum which gained support from the likes of BBC Radio 1’s Huw Stephens, BBC Introducing, Radio X and The Metro Now going at it solo, Viddy has launched her career on a more pop tip.
Writing about what is true to her and her relationship experiences, Viddy’s relatable matter contains all kinds of complexities involved in romance, heartbreak, frustration and desire. Having supported artists including Zuzu, Childcare, Sub Focus, Pigeon Detectives, Fickle Friends & Lily Moore.